About Wordpress – Real Estate Website Platform

“The platform your real estate website is built on is
the key to your online marketing success.”

We’ve kicked the tires on a number of websites from different
real estate website providers over the years. Here’s a summary
of our experiences with some of them.

The numbers are all estimates – I don’t remember the exact cost

• SuccessWebsite – Craig Proctor affiliate
  • $300/month (branded and unbranded)
  • Virtually invisible to search engines
  • Required 3rd party advertising to be effective
• WebAgentSolutions
  • $150/month (branded and unbranded)
  • Virtually invisible to search engines
  • Required 3rd party advertising to be effective
• Z57
  • Around $600 up front then $50/month
  • OK search engine placement – too many generic page
    titles
  • Too difficult to add custom content – nickeled and dimed
    for changes
• AdvancedAccess
  • $800/year
  • Worked with it for a few weeks then gave up – didn’t even
    seem worth the effort to customize it
• RealEstateHomePages
  • $55/month
  • Not so great search engine placement
  • Only used it for custom IDX searches until we replaced it
    with mlsfinder.com
• YourKwAgent
  • Free from Keller Williams (bundled with required
    $10/month technology fee)
  • No changing companies or everything is lost
  • Easier to customize than most
  • Virtually invisible to search engines

Wordpress Rocks!

Some key reasons our real estate websites are powered by Wordpress.

• Awesome search engine placement
• Easy to add new content
• Easy to update or change existing pages
• Easy to tailor to niche markets
• Works with modern Web 2.0 lead generation strategies